Best Employee Surveys

5 Ways to Increase Staff Loyalty

5 Ways to Increase Staff LoyaltyIt is estimated that the cost of replacing an employee can range somewhere between 50 and 60% of their salary for the search and onboarding process. When you factor in the costs associated with training and reduced productivity for the first few months, the total cost can be double the employee’s salary.

With costs like those, building employee loyalty becomes terribly important. The days of life-long employees may be over, but with a strong sense of loyalty, you may have a better chance of hanging on to those top quality employees a little bit longer.


1. Take Your Time When Hiring

We can’t overstate the importance of a good employer-employee fit as the foundation of staff loyalty. When employees share values and attitudes with their employers, loyalty is likely to be the result. So, taking a bit of extra time in the hiring and screening process will help you find the right candidates and prevent losing them later. Consider introducing candidates to team members. Show them past projects. Make an effort to get a better read of how well they will mesh with the rest of your team.


2. Be Open about Growth Opportunities

Employees will more easily be able to envision a future with your company when they are aware that the company would like to include them in the plan. Include employees in succession planning discussions. Be forthright about their current skills and aptitudes, where holes may exist, and what can be done to close the gap. Helping employees achieve their professional growth goals demonstrates that your company is invested in employee success. Can you think of a better way to grow staff loyalty?


Free Employee Engagement Checklist


3. Empower Your Employees

When people feel they are trusted and valued, they tend to reciprocate those feelings. Whenever possible, give your employees the authority to make decisions that relate to their work. The resulting sense of freedom and responsibility could inspire them to go above and beyond, improving the work environment as a whole.


4. Mentorship and Team Building

Provide opportunities for more experienced people to mentor junior employees. There are lots of benefits of programs like these, not the least of which include creating growth and learning opportunities for junior staff members, while clearly demonstrating to senior staff that you recognize his or her skills and knowledge. It also helps to build solid relationships between employees.

Encourage team building and social activities among employees. The team-building experience will help them work better together, resolve conflicts more easily and build trust. It can also become the basis of some long-lasting friendships. When employees count their co-workers as their friends, it builds a deeper sense of belonging, as well as staff loyalty.


5. Give Employees a Voice

Some of the best ideas for building employee loyalty are most likely to come from your employees, if you’re open to hearing them. When you adopt a policy of openness to hearing new ideas, no matter where they came from, you’ll be tapping into a very powerful brain trust of people who know your business well. Additionally, when employees feel included in your company’s process of innovation, they will feel more closely connected to its success.

Another excellent way of gathering information for your in-house experts is through the use of employee engagement and satisfaction surveys. Not only will you get your hands on actionable data, but you’ll also be clearly demonstrating how much you need and value employee opinions and ideas.


Learn More

It's powerful to know what your employees think! You can identify problems like poor supervision, communication breakdown, and mounting plans to leave your company before expensive turnover affects your business.
Use this checklist for a quick read on your employee engagement. 
Download FREE Employee Engagement Checklist

Tags: Employee Retention, Employee Surveys, Engagement Trends, Employee Feedback, Employee Engagement Ideas, Team Building

Leila Zayed
As VP of Best Companies Group, Leila has established Best Places to Work programs, given talks on employee engagement topics all over the U.S., and launched our employee survey brand, Best Employee Surveys. Before joining Best Companies Group, Leila had been a publisher at Mainebiz, a research analyst at several great firms, and an avid gardener. (She can still be found digging in the dirt most mornings before the office opens.) She received her training in social research from the University of Vermont. Leila resides in Portland, Maine with her son, Henry, their cat, Phoenix, and their flock of six pampered suburban chickens.
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